Book Description
Graphic Artists Guild Handbook: Pricing & Ethical guidelines,12th Edition is the industry bible, containing information all graphicartists and their clients need to buy and sell work in a totallyprofessional manner. This edition has been revised and updated to provideall the information you need to compete in an industry moving at lightningspeed. ... Read more

Customer Reviews (54)

Graphic Artists Guild Handbook
Great book for pricing guidlines.Lots of good general information.Recommended if your getting started in the graphic field.

The Graphic Arts Business "Bible"
Finally, your search is over!This is the definitive must have for any graphic arts professional.Not to mention, anyone who is considering using a graphic arts professional. This guide is geared especially toward the entrepreneur in the graphic and digital arts industry.Anyone from a partner in a large agency down to the smallest 1-man show can gain invaluable information from this book.

I have a bookshelf full of generic small business guides and "how-to" books for business.This one takes ths cake.It's specific to the web professionals, graphic designers, illustrators, etc.I goes in-depth into:
* How to engage clients and how to write proposals
* How to price with current surveyed price points from GAG members
* Collection procedures
* Fair trade practices
* Detailed copyright law
* Sales tax
* Step by step procedural recommendations into each type of project (i.e. brochure, logos, etc.)

It's by far the best book I've ever seen on the industry.It's like a bible of sorts for the graphic arts professional and anyone interested in working with one.It has virtually everything I've been looking for condensed into one single source.

It's a good book.....and thorough.
This is an excellent technical book, with a wealth of information between the covers. Most of that information seems "crammed" into the odd sized pages, and reads like a technical manual. For a handbook that's current and relevant, I can't think of a better one out there.

Handy Guide for Freelance Artists
This guide is really a useful resource for a freelance artist like myself.It's most useful feature, in my opinion, is the legal advice it offers including templates for standard contracts for different types of work, as well as explaining in detail the pros and cons of the different ways that you can sell the rights to your work, many of which were not known to me.I find the pricing aspect less useful since all my work is on the internet, but they emphasize traditional media and have only a very brief treatment of "new media" (i.e. online) practices and pricing.Still, the legal advice is germane regardless of medium.

Great Information!
This book is full of very useful information. I recommend it to all designers and illustrators. The contracts and forms templates are great! ... Read more

Book Description
Now in its Fourth Edition, this unrivaled, seminal work continues its long tradition of providing balanced insight and thorough historical background. Under the new authorial leadership of Alston Purvis, this authoritative book offers more than 450 new images, along with expansive coverage of such topics as Italian, Russian, and Dutch design. It reveals a saga of creative innovators, breakthrough technologies, and important design innovations. ... Read more

Customer Reviews (32)

overall very good
i bought this product as new. i could tell the book had not been or had hardly been opened b/c of the sound it makes when you open a new book. the pages are clean and crisp. it was only the book jacket that protects the hard cover that had a few marks on it, but overall i'm very happy with it. =)

Not as good as former editions
After using all the editions, the latest isn't up to the late Phil Meggs' standards. In its attempt to
be concise and concept oriented, it omits much cultural and marginal information that was
interesting and flavorful. This edition is not as delicious as the others. I'm thinking of switching
textbooks for my students.

Excellent resource
This book provides an excellent resource on the graphic design industry with in-depth information on typography and how different art movements affected graphic design. It is well written and has great pictures with detailed descriptions. I recommend it for every graphic designer's personal library.

Essential design book. What's the deal with the price?
As I said before in these boards, this book is absolutely essential for any Graphic designer, student or profesional. I can't say enough good thing about its content, which I find completely worthy of its "high" price, due to the fact that it covers the full history of mankind and its visual achievements through the ages. The research done here is THE BEST in the graphic design area, and yes, Meggs devoted a LARGE portion of his life writing and correcting it.

I find quite a discussion in the reviews about the book's price. Let me tell you something: here in Colombia, the spanish version of this book costs well over 100 U$, and even so when I bought it as a student a few years ago I thought this was an absolute bargain!! This book started to grow on me, and it never stopped!! Absolute respect for Mr Meggs, who sadly enough isn't with us anymore for a new revision of his wonderful book.

Must have for Graphic Designer!!!
Great book with expansive price, thats why i put 3 stars only,,

i get that book only MYR 80.00 (in USD around 23 dollar)
if you are student, especially Limkokwing University Student you can ask your Design History lecture,, ... Read more

Book Description
The completely updated, illustrated bestseller on architectural graphics with over 500,000 copies sold

Architectural Graphics presents a wide range of basic graphic tools and techniques designers use to communicate architectural ideas. Expanding upon the wealth of illustrations and information that have made this title a classic, this Fourth Edition provides expanded and updated coverage of drawing materials, multiview drawings, paraline drawings, and perspective drawings. Also new to this edition is the author's unique incorporation of digital technology into his successful methods. While covering essential drawing principles, this book presents: approaches to drawing section views of building interiors, methods for drawing modified perspectives, techniques for creating accurate shade and shadows, expert styles of freehand sketching and diagramming, and much more. ... Read more

Customer Reviews (17)

Information is not weighted in a way that makes sense
I know that Ching is revered in the field and is recommended by virtually all, but I'm just not feeling the love, especially for this particular book.The graphics in the book have a "sketchy" look I don't just don't find appealing or inspiring. A more serious problem is the way the information is weighted:there are pages of illustration/discussion about simple things like line weights and triangles, which would lead one to assume this is a beginner's book.That would be fine, but as the book progresses, the depth of information dissapates, so that a beginner who tries to follow instructions, for instance, on preparing a perspective or isometric drawing would be completely unable to do so.In this way, the book reminds me of certain assemble-it-at-home instructions:Step one is to get out your tools, step two is to take out the pieces, and step three is to put the thing together.If you're already a professional, you don't really need to see an illustration of a lead holder.If you are an absolute beginner, you need more thorough instructions. Really, I can't imagine the audience for whom this book is intended.

Great Visual Aid
This book is great for a professional or just in school. Ching points out techniques to further develop and create great schematic and conceptual drawings.

awesome
this book offers easy understanding of the basic conceptsof drafting.good book for interior designer and architects.

Architectural Graphics, et al - excellent books, DECEPTIVE advertising
Get your act together Amazon or Wiley (I suspect Wiley) !!! (especially, note my final paragraph below)

1.This is NOT a hardback.

2.The "et al" is because this is NOT a single volume as suggested by the single ISBN 0471738263, but a COLLECTION of 3 PAPERBACKS - Architectural Graphics 4th ed ISBN 0471209066 (note different ISBN from that for the 3-volume set cited under only Ching's book title; 215 pages) by Francis D K Ching, Construction Drawings and Details for Interiors ISBN 0471109533 (246 pages)by W Otie Kilmer and Rosemary Kilmer, Interior Graphic Standards - Student Edition ISBN0471461962 (452 pages) by Maryrose McGowan AIA and Kelsey Kruse AIA for American Institute of Architects; overall total of 913 pages (NOT 944).

I have owned Ching's book since the first edition and it continues to be one of the best of the best.The Graphics Standards series is, of course, of biblical stature among all interested architectural and associated professionals.The Construction Drawings ... book I am unfamiliar with, though at a glance, it seems worthy.

Frustating thing is that I was especially interested in the prospect of a MAJOR significant enhancement of Ching's book - my take on Amazon's/Wiley's deceptive (or incompetent, to be more generous and kind) advertising.I already owned Ching's 4th edition and had no particular interest in the other 2 volumes, useful as they appear to be!

If only one of these volumes is of interest, any one of these 3 books would cost substantially less as an individual purchase.The price of the package of all 3 is probably a bargain, though I have not verified this.

You can do better Amazon and Wiley, so DO IT!This is sloppy work, which I have seen exemplified in other locations recently on your website; though, this is probably the worst I have seen (yet).

I resent the fact that this review is also being used at the Architectural Graphics (single volume only) webpage - where, removed from it's original and proper context, my comment appears to make no sense at all - as well as at the webpage where Ching's book title is deceptively (or sloppily) used to entice buyers to purchase a 3-book package (not explained at the webpage), when the buyer may only be interested in Ching's excellent book, thinking the much higher price is for a major revision of such (which it is not).

Fredric Lee McLaughlin, Architect

Architecture students' holy book!
this book has taught me so many drawing techniques... this is useful. hightly recommended! ... Read more

Book Description
New in Paperback!An inspired resource for creating excellent layouts

Layout Workbook is one of five volumes in Rockport's series of practical and inspirational workbooks that cover the fundamental areas of the graphic design business. In this edition, author Kristin Cullen tackles the often perplexing job of nailing down a layout that works.

More than a collection of great examples of layout, this book is an invaluable resource for students, designers, and creative professionals who seek design understanding and inspiration. The book illuminates the broad category of layout, communicating specifically what it takes to design with excellence. It also addresses the heart of design-the how and why of the creative process.

Cullen approaches layout with a series of step-by-step fundamental chapters (a "how-to" of layout) addressing topics such as The Function of Design, Inspiration, The Design Process, Intuition, Structure and Organization, The Interaction of Visual Elements, Typography, and Design Analysis. The book offers inspirational quotations and a unique, progressive design that truly reflects its content. ... Read more

Customer Reviews (8)

Great for Graphics Students or Professionals needing a refresh.
I highly recommend this book to my Graphics Students all the time.If you are interested in creating professional, yet creative layouts this book is a great creative resource.

another useful design book
My teacher first lent me a copy of this, and I found it so useful I went looking for my own copy, when you are stuck for an idea it shows you new ways of thinking about layout.. very good!

disappointed!
Ok, so what does the word "workbook" mean to you? To me it means there will be exercises in the book for the reader to complete which aid in learning. Not in "The Layout Workbook" there aren't. I realize that a topic as subjective as graphic design isn't the easiest to do that for without an instructor actually looking at what you do, but I'm disappointed that there isn't something more hands-on than sidebars with factors to consider in a design. Designers who've been to art school probably already know everything in this book and have no need for it but those of us flying by the seat of our pants could use all the help they can get. And holy smokes, NO INDEX!! That said, the information in the book is extremely useful, but it is a mostly narrative-based presentation of information with example pieces telling "what works" (not even any examples of "what doesn't work"), but it isn't a "workbook".

Great book, a must for any designer!
This is a great book and is a must if you are new to graphic design and page layouts. Really nice to read and well designed.. highly recommended

An Excellent Guide
This book was a great refresher after having graduated with my design degree almost a year ago. I was searching for a little inspiration before putting myself on the market again for a better graphic design job. This book was everything I was looking for and more. It is inspiring, educational and provides great insight into the process of creating purposeful design. Wonderful guide for students as well as graduates. Great buy, especially for the price! My two thumbs up! ... Read more

Amazon.com
Celebrating seventy-five years of defining architectural standards, Wiley is proud to introduce the most thorough revision of Architectural Graphic Standards in a generation.This anniversary edition of the indispensable architect's tool features an entirely new design created by Bruce Mau Design, improved organization, and expanded andall-new content covering contemporary issues.

Browse sample content from Architectural Graphic Standards (.pdf)
Interior Construction	Shell Design Considerations	Exterior Enclosure
Roofing	Architectural Woodwork	History of AGS

Landmarks in the history of Architectural Graphics Standards

Customer Reviews (6)

A must-have for design professionals!
For over 70 years, architects have been using a valuable reference book, "Architectural Graphic Standards."

"Architectural Graphic Standards" (11th edition) is organized roughly per the UniFormat(r) classification system, i.e., by function instead of by product or material. This new edition has expanded and new content covering contemporary issues, such as LEED standards, green materials, sustainable construction, recyclability, new building systems, structural technologies, universal, and accessible design strategies, computing technologies including Building Information Modeling (BIM) and CAD/CAM, etc. It may take you a while to get used to this new format, but the information is still valuable and current.

"Architectural Graphic Standards" has 1120 pages (9.7 x 11.6 inches large format) and numerous line drawings.It is a must-have for architects, landscape architects and urban planners, interior designers, engineers or any other building-related design professionals.

It's not all there
I'm really disappointed to find that my big, beatiful new edition of Architectural Graphic Standards does not contain everything that previous editions did. I was so happy to have my very own copy and now will have to also buy a 10th edition to get everything. Check it out before you buy!

Great source of information
I received the new Graphic Standards today.It is filled with lots of additional information.If one were to take the time and look through the whole book, they would find almost everything they are looking for.The layout is different from previous versions.All one has to do is re-familarize their self with the new layout and it won't be confusing.Oh yeah, and it gives great examples.

Thanks!

Politcal Propoganda
Try looking up "bathroom." You'll find them under "Inclusive Design/Accessible Design." The implication is that, if you're not including the handicapped in your concept for a powder room, for example, you're not being a good person.

This outwardly beautiful book is riddled with page after page of What to Think, not information useful toward a creative and practical design. Graphic standards have morphed here into a pompous treatise on Doing the "Right" Thing.

The moralist tone is so irritating that it's easy to overlook that the organization, in so far as it is deemed to be a reference book, is simply awful.

If you're looking for graphic standards, I suggest an earlier edition, any edition.

Buy the Tenth Edition if you can
To date, I've had to resort to previous editions of the Graphic Standards for most of my information.And I find it odd that a book titled graphic standards does not illustrate what the graphic conventions are.But it LOOKS PRETTY!

As for the CD-Rom, it has to be installed on the computer to use it, and the license agreement allows it to be installed on only one computer. ... Read more

Book Description
The graphic design equivalent to Strunk & White's The Elements of Style

This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space.

Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly.

This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book. ... Read more

Customer Reviews (6)

Awesome book
I highly recommend this book for any designer, the book is filled with inspirational designs from around the world.It has a comprehensive study of the elements of design, as well as great tips for practical application.

Good introduction to GD
Good introductory book on design.Since I've never had any sort of training in Graphic design, these concepts were really useful.Not done reading yet but so far it's been a good read.

A Visual Treat
From the design elements of a unique placement of page numbers in the margin to very colorful representations of design elements, this book is well-worth the price. Far to often, other books attempt to explain color rendering and shape meanings without investing in professional demonstrations of the concepts. The mechanics of type, the texture of form and space, and composition strategies are well presented. A veteran graphics designer will find this book a refreshing creativity stimulant, and the new designer will find this book a genesis of ideas. I reach for this book whenever I need some brain/eye design candy.

Ok, the book was not perfect. My technical communication background is the source of my quibble with the author's choice to use a light gray type in the body text against a white page. When the reader struggles with the difficulty of the read, there is a reduction in the transfer of information. It is as if to say, look only at the color because all the information is in the graphics - yet there was good information presented in the body text.

just perfect
timothy samara just gathered a bunch of useful and important information in one book, making it clear, well explained and very very well organized. great for anyone who's running away from "just visual reference" books, and want to take more from a book than just copied (or "inspired") ideas.

Next best thing to going to design school
As a graphic designer with little academic preparation in the field (my college major was in psychology, supplemented by a handful of college-level art classes and several continuing education classes in Adobe software & printing technologies), I rely heavily on books for my continued growth and education. Over the past few years, I've amassed a rather large library of graphic design books. The vast majority of my collection falls into one of two categories - either "technical" (dealing with software & printing techniques) or "eye candy" (fun to look at and good for inspiring a new idea now and then, but not suited to actually improving my design skills). Timothy Samara's books are one of the few exceptions. I actually *read* his books and learn a great deal about design from them.

Design Elements is the best primer on graphic design I've encountered. It starts out with 20 rules for good design, while readily admitting that rules are meant to be broken, once you fully understand them and can break them *deliberately*. It goes on to cover the topics of form & space, color, typography, images, and layout. Finished examples are combined with simple thumbnail "studies" that illustrate the concepts quite well and provide you a springboard for playing around on your own. The textual portions are concise and well-written.

I heartily recommend this book for anyone seeking a serious, concise overview of all the major elements of graphic design - whether you're a student or a seasoned professional looking for a good reference book/refresher. Yes, there are books out there that cover each of these topics in much greater depth. But for what this book attempts to do, it does amazingly well.
... Read more

Book Description
Designers are quick to tell us about their sources of inspiration, but they are much less willing to reveal such critical matters as how to find work, how much they charge, and what to do when a client rejects three weeks of work and refuses to pay the bill. How to be a graphic designer without losing your soul addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work, and who want to avoid becoming hired drones working on soulless projects. Written by a designer for designers, it combines practical advice with philosophical guidance to help young professionals embark on their careers.

How should designers manage the creative process? What's the first step in the successful interpretation of a brief? How do you generate ideas when everything just seems blank? How to be a graphic designer offers clear, concise guidance for these questions, along with focused, no-nonsense strategies for setting up, running, and promoting a studio, finding work, and collaborating with clients.

The book also includes inspiring interviews with ten leading designers, including Rudy VanderLans (Emigre), John Warwicker (Tomato), Neville Brody (Research Studios), and Andy Cruz (House Industries). All told, How to be a graphic designer covers just about every aspect of the profession, and stands as an indispensable guide for any young designer. ... Read more

Customer Reviews (14)

Amazing, But Looking For a Bit More
Amazing book - a great read for any individual who is thinking of defining their place in the Graphic Arts world. You can seriously learn something new or reaffirming from it every time you pick it up.

- Don't look for solid examples of what steps to follow, the overview is good, but it being told by somebody who has been in the industry for years and never appeared to have any major struggles that plague many young graphic artists today. Adrian does a great job of making sure to touch on just about every major aspect of the design business world, but like I said - its an overview.

It would pretty cool if there was a book that read like memoirs of a student to entrepreneurial success story with each step detailed. You know - like the first equipment purchases, the struggle to fit in, the stress of taxes, finding the niche, hiring some help, branding the company, asking for loans, supply and demand, and cut throat business approach to stay competitive and successful.

I just started a new conceptual tutorial website that will feature only quality tutorials aimed at teaching fellow artists or aspiring artists the skills and techniques being practiced by today's industry professionals; from using office equipment like scanners, Adobe Illustrator and principals of good color profiling to setting up quickbooks online for your accounting. The web address can be found here: http://www.designer-tutorials.com/

I am not trying to push this site - I just wanted a way to reach out to those looking for answers that are not found in this book (or any other that I have looked at - I am very open to suggestions)and so far - there just is not a singular source for this type information.

Like I said - I am very interested - if you know of a good book - please make the recommendation here or at the website above.

- Good luck to all fellow artisans.

Provide lots of answers for designers
There is no more things which are more important than SOUL for a designer.You could keep it by reading the book.

Review: How to be a...
Adrian Shaughnessy's book, How to be a graphic designer without losing your soul, provides moral and professional advice from Shaughnessy and interviewees such as Rudy VanderLans, Andy Cruz and Neville Brody. Shaughnessy's advice to young designers which includes how to find a job, how to freelance and how to run a studio are written in such perspective as to be both philosophical and practical.

My expectations for the book (admittedly based almost solely on the title) were perhaps an expanded version of Ken Garland's "First Thing's First" manifesto. The central theme of the book, however, is certainly more practical and less philosophical than could be expected from a book title loaded with such moral dilemma. The loss of one's soul through graphic design obviously means different things to different designers, so it's understandable why Shaughnessy decides to shy away from a deeper discussion of moral issues. What seems to be Shaughnessy's opinion, as well as many of his interviewees, is that self-employment allows the the designer the most ethical and creative freedom in the profession.

Although there are times of confusion such as when Shaughnessy's interviewees contradict his recommendations, I found this an excellent "how to" on design. In total, How to be a graphic designer without losing your soul, is a highly recommended and compelling manual for the young graphic design professional.

Copyright © 2007 Of My Own Design, Josh Crain. All Rights Reserved.

Mentor-like advice - very worthwhile read
Adrian's writing style is very easy to absorb, and even enjoy. I think this is a big plus for a subject matter that can be dull, especially for creative folk. The lessons learned were very beneficial to me, since I'm new to running a studio. A lot of what he says was in line with my current practices, but it was nice to have these ideas reinforced and validated. The new points were also very informative. He also provides tips for those going into the salaried job market.

There were some interviews with well-known designers, which were good or not-so-good depending on how good of an interviewee the designer was. I liked some better than others. I found this feature in the book to be the least useful part (although it was sort of entertaining.)

The tone of the book is like the voice of a mentor who is 'guiding' someone that's just starting out (although some people may find this uncool). I found that reassuring and I think I've learned a lot from Adrian who has many years of experience in the industry. This book is highly recommended for those who are starting out in the design world.

Hacking your graphic design career
This is a fantastic book on how to be a graphic designer in the competitive market. If you reverse its point, it also helps a lot in understanding how to interview designers when piles of portfolios and resumes arrive at your desk. ... Read more

Book Description
Cutting-edge concepts, a beautifully illustrated text, and a dazzling array of award-winning design make the third edition of this standout best-seller one of the most highly acclaimed design texts in the world.Graphic Design Solutions continues to provide a clear and comprehensive introduction to graphic design and advertising design, with step-by-step visual solutions that readers can apply with confidence to their own design and advertising projects.A highly illustrative, straightforward assessment of developing winning graphic design solutions for a variety of media-including print, Web, television, and unconventional formats-helps designers think critically and creatively about their work while understanding the demands of the graphic design profession in today's world. ... Read more

Customer Reviews (19)

Comprehensive look at graphic design and advertising
This book was for a advanced graphic design production class I took. Overall the book was very comprehensive covering a wide range of topics for graphic design and advertising. However, due to the vast amount of info each topic was only touched on, nothing too in depth. There are however many reference materials the author suggests throughout the book and in the back. For the price though, I would have thought there would have been more meat to the book. Definitely not a book for advanced designers... great book for beginners and/or people who have taught themselves graphic design.

Great visual reference
I bought this one through an Amazon seller. Although secondhand, the book is like new and it was very very cheap. The book is a valuable source of ideas, visual references and good examples of Graphic design. Recommended for all levels.

Favorite Graphic Design Book
I just finished reading all but one or two chapters of this book for a class where this was the primary text. I have to say that this book goes everywhere with me and has become a favorite. Compared to the other text books I had this semester (and many others as well), this was a breath of fresh air. The writing was never dry and it never dragged. What I read really stuck with me and I looked forward to my weekly reading. Also having the exercises at the end of most of the chapters is wonderful for a student for further learning that truly is self-paced. I plan on doing most, if not all of these exercises for further practice. I am definitely going to have to look into Landa's other titles as well.

Best G.D. Book out there!
Was advised to buy from instrucor as additional class materials and found I love this book! Covers from core information to breaking down new media and cutting edge styles. Would not go without this book if you are interested in learning about graphic design as an art and a science. Great organization and use of information -good for any level designer.

Don't pay retail... GET IT ON AMAZON!

Graphics Student
I am taking a night course that required this book.Amazon.com had the best price.The book itself has many beautiful graphic illustrations and the text is fairly easy to read.It is not the total snoozer I thought it would be and has many fun projects to illustrate the points made in the text.All-in-all not a bad course book although this is not something I would have ever picked up for personal reading. ... Read more

Book Description
Join the revolution ignited by the ground-breaking R system! Starting with an introduction to R, covering standard regression methods, then presenting more advanced topics, this book guides users through the practical and powerful tools that the R system provides. The emphasis is on hands-on analysis, graphical display and interpretation of data. The many worked examples, taken from real-world research, are accompanied by commentary on what is done and why. A website provides computer code and data sets, allowing readers to reproduce all analyses. Updates and solutions to selected exercises are also available. Assuming only basic statistical knowledge, the book is ideal for research scientists, final-year undergraduate or graduate level students of applied statistics, and practising statisticians. It is both for learning and for reference. This revised edition reflects changes in R since 2003 and has new material on survival analysis, random coefficient models, and the handling of high-dimensional data. ... Read more

Customer Reviews (8)

data analysis presented through R
The authors have written a very good and somewhat unique book on statistical data analysis.The emphasis is on linear models. graphics and diagnostics for identifying violations of modeling assumprions.They build up from the basics starting with simple one variable linear regression and correlation and then moving to multiple regression.Special cases of linear models suchas polynomial regression are presened.They then move on to various generalizations.When the residuals are correlated they consider time series models for the correlation structure of the residuals.Other specialized and important problems such as repeated measures for longitudinal data are covered.

Logistic regression is also introduced and shown to be a member of a larger class of models called generalized linear models which differ from linear models in that the dependent variable is a transformation of the basic dependent variable.The transformation is called the link function.For logistic regression the transformation is called the logit function.Hierarchical (or multi-level)models are also considered.

There is also a chapter on classification and regression trees.The final methods chapter covers multvariate analysis including classifcation, principal components,and propensity scores.These are topics not commonly seen in a first course on regression or data analysis.

What makes the book unique is a thorough introduction to the R programming language and the presntation of every technique with examples in R that both motivate the need for the technique and the details of the implementation in R.There is a lot of R code given and references to a variety of sources for R that can be found on the internet.The book can serve both as an introduction to data analysis and a tutorial on the R programming language.This can be useful as a text for undergraduate and graduate students.It is also an excellent reference for researchers who want to use R and its application to practical problems.The book also has an appendix that shows the relationship between R and S and SPlus, highlighting the differences.The first chapter is a careful introduction to R and the last chapter covers advanced applications in R.

The graphics used throughout the book are excellently presented and there are even a few color graphs.This text has just had a second edition published but my review is based on the 2003 version which is the one I purchased.

Outstanding
Very good book for beginners and experienced users. Good presentation, hard cover, wide content...an outstanding book.

Comprehensive and Comprehensible
I am using this book as my main resource to learn R from scratch.I had no prior experience with the program.The text is easy to read, and gives you just enough statistical theory to understand the operations without weighing you down with overly-difficult concepts.Many useful 'references for further reading' are scattered throughout if you want to know more about any particular method or operation.The book has an accompanying website with examples of code used for all the figures in the book, solutions to selected exercises, and other helpful things.Advanced topics/sections are marked with an asterisk, indicating that a first-time reader may skip over them until a later date.Overall, the book is very explicit about the code used for all the examples, allowing for easy adaptation to the users' purposes.The exercises at the end of every chapter can be quite challenging, as they often build on concepts presented in the chapter rather than simply reviewing the material.The index is very good (there is one for terms and one for R symbols and functions).Overall, the book is pretty user-friendly for a novice like me, and it covers a broad range of methods of data analysis.

tailored for a select field of individuals
The title gives a comprehensive concept of the book content. Data Analysis and Graphics Using R (emphasize 'R' !!!). Nothing less and really nothing more, although I would add "Introduction to" at the beginning of the title. This book is intended for someone with little/no background in data analysis or R. This book is meant to fill the gap of researchers who do not know statistics terribly well, but want to do some of their own statistics and only do those stats in R. Others wanting an survey of data analysis topics may also benefit to some degree from this book.

Book Features (may be a pro/con, depending on your perspective):
-starts with a very basic intro to R; absolutely no knowledge is assumed
-basic (not as thorough as I would have liked) intro to data analysis
-basic intro to data analysis (focuses more on implementation in R than theory)
-minimal stats background required (1-2 courses in stats)

Pros:
-good/solid introduction to R linear models and R graphics; if you want to learn about R graphics and also dabble in basic data analysis, this book will likely fit your need

Cons:
-VERY wordy
-takes awhile to get to the point (sometimes starts with a long example -- just say what the model is and then give the example, not vice versa which makes it hard to find substance)
-does not typically go into great depth of methods (slightly more than a survey of topics)
-instead of addressing topics in a single location, things seem to be more scattered in the book
-may create an R user who cannot use R's help adequately; a lot of this book is spoon-feeding commands and focuses less on making the reader figure out how to use R in new realms or really understanding concepts

As mentioned above, this book is VERY wordy. I generally expect books to explain things clearly and concisely. There is nothing concise about this book. Where 1-2 lines are needed, there are 4-5. Also, this book is more breadth than depth. IMO, this book needs a good editor or someone to rewrite things in a concise format, which would allow for a little more complexity as well.

limited review...
I found this book to be quite useful for learning R, and for pointing out the pitfalls for new users.It's especially good to know that there is a website associated with the book that will allow you to download the code used in the book.

There are several good free R resources out there, but in the end I think you get what you pay for.In this case it was nice to have a hard-bound reference with an index and appendix that I could highlight and dog-ear.

I mostly used it as a book for learning R, and not as a stats book.I did notice that there were many good examples of common statistical applications, such as t-stat tests, residual plotting, and the like. In other words, I feel like I got my money's worth by just using a few chapters and the appendix. ... Read more

Book Description
Approach page design in a revolutionary new way! Unlike other graphic design books, The Elements of Graphic Design reveals the secrets of successful graphic design from the unique perspective of the page's "white space." With the help of carefully selected examples from art, design, and architecture, the role of white space as a connection between page elements is thoroughly explored. Clear, insightful comments are presented in a dynamic page design, and interactive design elements, thought-provoking captions, and scores of illustrations challenge designers to "think out of the box." This unique resource is guaranteed to inspire more creative and thorough thinking. ... Read more

Customer Reviews (32)

Good book for learning graphic design principles and where the process came from.
This book was the course material for a beginning graphic design class I took.It was very fitting for a beginning class. The book goes over where graphic design came from in history regarding movements and art. It also covered design principles.

A Great Start for the Budding Graphic Designer
I found this book very useful as both an introductory into the field of Graphic Design as well as a reference source for future projects. This book will remain in my permanent collection!

The Elements of Graphic Design: Space, Unity
Great book for visual graphic design on how to get your message noticed, weather it's a business card, sales flier, or logo. Highly recomend it!

Very high density of information
The cover page is very good at describing what the book is like. It is super-dense, with so much information and advice on each page that if you are looking for a light read, skip this one. At the same time, the cornucopia of information can become a little overwhelming. My suggestion is to read this book slowly and carefully, practicing the principles as you learn them.

The book reads more like an organization of the author's learning and experiences over time and so can sometimes be a little less "objective" than one might wish for. However, the author makes clear up front that fashion is an inseparable part of design so that what "looks good" today may be passé or even "bad design" another day. The one consistent theme throughout these design books is this: if you want to be different, be bold, not a wuss. Breaking rules is good if you break them like you mean it!

I have yet to encounter a more detailed treatment of white space and how it affects design but for the other topics you will need specialized books such as Lupton's "Thinking with Type" to get a deeper understanding.

All in all, excellent value for money.

Visually confusing, the layout makes the content questionable.
The layout of this book is confusing and really, really bad. The content is repetitive and dull, and is very basic. I hope nobody learns to design like the author, his book is a trainwreck.

I like The Non Designer's Design Book for really basic stuff, and I am a huge fan of Designing With Type for typography.

Don't buy this book, it is dissapointing ... Read more

Book Description
Announcing the new revised edition of the classic industryreference! Landscape Graphics is the architect's ultimate guide to all the basicgraphics techniques used in landscape design and landscape architecture.Progressing from the basics into more sophisticated techniques, this guideoffers clear instruction on graphic language and the design process, the basicsof drafting, lettering, freehand drawing and conceptual diagramming, perspectivedrawing, section elevations, and more. It also features carefully sequencedexercises, a complete file of graphic symbols for sections and perspectives, anda handy appendix of conversions and equivalents. ... Read more

Customer Reviews (23)

Good shape fast delivery
Though the book was published in 2002, the graphics may seem a bit dated in our digital age, but the book is an excellent source of skills and design treatments needed in landscape design. Lettering and symbols are very helpful. The book is consistent with college level instruction and is recommended reading.

Dan Halsey
[...]

a must have
This book is an absolute must-have for the beginning landscape designer/architect's personal library. As a fifth year landscape architecture student, my book is in wretched condition due to the fact that I refer to it constantly, more than any other book I own. It will continue to be useful to me for years to come.

Great guide for hand graphics
Lots of good ideas with which to practice or trace.Definitely a particular style, but still somewhat general.One could easily devlop their own style from this. And more than likely, you're probably required to get this book if you're reading this.Best of luck!!!

A good book on landscape sketch and graphic
This book covers almost every aspect of landscape sketch and graphic. It is good for you if you want to learn hand sketch, it is also good for you if you want to create nice CAD drawings. Many of the tree /shrub symbols in both plan views and elevation views are nicely done, they can inspire you to create nice computer blocks for trees and shrubs for plans and sections and elevations.

It covers graphic language and design process, basic drafting, lettering (nowadays almost everyone can do nice hand lettering fonts with computer, but this book is still good for assisting you to select lettering fonts or create your custom fonts in computer), freehand drawings and conceptual diagrams, presentation plans, section-elevations, graphic symbols files for elevations and perspectives.

All the sketches, plans, sections, elevations and perspectives are nicely done. They can be good samples for landscape architecture students, garden design students, architects, landscape architects, urban planners, and seasoned designers.

Landscape Graphics
For beginning drawers in the landscape architecture field, this is a great reference book. Lots of graphics from which one can begin. It's hard to beat the price too. ... Read more

Book Description
Trish and Chris Meyer share fifteen years of real-world film and video production experience inside the critically acclaimed Creating Motion Graphics with After Effects. More than a step-by-step review of the features in After Effects, you will learn how the program thinks so that you can realize your own visions more quickly and efficiently. This full-color book is jammed full of tips, gotchas, and sage advice that will help you survive whatever your next project throws at you.

Creating Motion Graphics 4th Edition has been heavily revised, reuniting the previous two volumes plus adding detailed coverage of new features introduced in After Effects 7 and CS3 Professional to form one massive, essential reference. The enclosed DVD-ROM contains source footage and project files for the numerous exercises which help reinforce each concept. The DVD also includes over 180 pages of additional information, including lengthy Bonus Chapters on
Expressions and Effects.

* Mastering animation through the use of keyframes, motion paths, and the Graph Editor

* Blending imagery using alpha channels, masks, mattes, modes, and stencils

* Building groups and hierarchies through parenting and nested comps

* Extended coverage of type animation, paint tools and 3D space

* Advanced subjects such as keying, motion tracking, expressions, and video issues

* Includes over 180 PDF pages of bonus content on the DVD

* Extensive coverage of the new CS3 features including the Shape and Puppet tools, Brainstorm, per-character 3D text, color management, and more! ... Read more

Customer Reviews (9)

In depth
This book is quite in depth. It covers the basics very quickly at first and then goes deep. Any one wanting to have a comprehensive book on the skills of after effects this book is for you.

excellent choice
This is a great book that can help any level of AE user. Great tips and time saving techniques. I recommend it as a book to keep within reach at your work station.

Creating motion graphics with after effects
I really enjoy the way the book presents the material. It's easy to read and follow the step by step tutorials. The included disc contains each tutorial that the book covers so that you can follow along and test each and every step. It makes learning After Effects easy and fun to work with. It's great for beginners as well as experienced users of the software. This book will stay on my bookshelf as a quick reference.

The bible of motion graphics
Start off with After Effects Apprentice, then get this book.You'll know After Effects well.

Most complete after effects book
This is the book I was looking for. I bought 4 books on after effects and this book is by far the most complete one. Everything is explained well, every functions of after effects and the tutorials are also really great.
This book of 690 pages is really worth to buy! Enough said ... Read more

Book Description
Make Your Mark

Design is at a turning point. Our infatuation with--and the backlashagainst--technology is over. Today's best designers have learned to embraceits advantages and think beyond its limitations by combining the power ofthe computer with the tactile qualities of handmade elements.

Inside you'll find examples of work that showcase a variety of designmethods, including mixed media, illustration, letterpress, screenprintingand collage. You'll find inspiration in examples from outstanding designersand see how traditional elements can make a more powerful statement thananesthesized computer-only work. Fingerprint also includes insightfulessays on the power of the handmade by Debbie Millman, Jean Orlebeke, JimSherraden, Martin Venezky and Ross Macdonald.

The projects in this book are beautiful, technical, simple, layered andpowerful. Each project communicates its intended message with eloquence.

You can be part of this exciting design revolution. Leave your ownfingerprint on the world by exploring the fusion of the digital with thehand-wrought.

Chen Design Associates is a visual communications firm based in SanFrancisco. Firm Principal Joshua Chen is a frequent guest speaker forprofessional conferences, workshops, studio tours and educationalinstitutions. The firm self-published the award-winning Peace: 100 Ideas. ... Read more

Customer Reviews (14)

Simply beautiful
This is such a lovely book! Nice layout, easy to follow. Full of fantastic examples.

Must buy for any designer!
I bought this along with 8 other design books- and this was by far the best purchase. The book leaves you wanting more, but the examples it does have are excellent. There is a good variety of media, style, and artists. There were no examples that i thought were a waste of ink.

Very inspiring!
This book is very inspiring and I pore over it whenever I need some inspiration. Personally I think handmade is making a real comeback because the public are tired of looking at the technological sameness that a lot of design seems to share.

The essays are really interesting to read and just the right length. The overall presentation of the book is gorgeous.

Handmade can be very beautiful and versatile with the examples shown in this book varying from clean, neat designs with lots of whitespace through to punky party designs adorned with sequins (that somehow amazingly still manage to look tasteful). Each design is accompanied by the design credits and a short comment on the design. The materials they used are listed and sometimes the designer will explain the process but mostly they talk about the inspiration behind it, so in essence, this book won't show you how it was done, it's not really a how to book so if that's what you're looking for then this may not be the right choice. On the other hand, if you want to get inside the heads of these great designers to find out the story behind all this great stuff then this is just what you need.

Worth every penny!
This book is fabulous! The imagery is awesome and the designs chosen are very well thought out. This is a great reference of design using handmade or hand-incorporated elements. Its nice to be able to get away from digital designevery now and then. I really like the way they included the designers thoughts on their compositions. I can't stop looking at this book. You won't be disappointed with your purchase.

Stray away from your computer screens!!!!
This book is awesome.Its a hands-on way of creating beautiful pieces of artwork rather than staring at a computer screen.I highly recommend it! ... Read more

Customer Reviews (9)

Doesn't add anything new to the series
Eoin Colfer has created a very enjoyable fairy-meets-technology teen genius series in Artemis Fowl.This graphic novel of the first book is an interesting comic adaptation, but for me it falls short of the series.
The world constructed by Colfer is rich in imagination and humor, and somehow this book loses both in the drawing and writing.The translation into graphic novel is a tricky one, because the creation of fantasy characters based on traditional icons like fairies and dwarves requires some interpretation of ideas people already have in their heads.
This book is a clunker, while the rest of the series soars.

Artemis Graphic Novel
I love the Artemis Fowl books, and have read all of them several times. I borrowed the graphic novel from a friend and was disappointed. I think that the style made the story too choppy, losing much of its humor. Even worst were the way that some of the characters looked. Artemis was close, but Butler is supposed to be an attractive Eurasian, not an over-necked thug. Holly is supposed to be pretty and somewhat feminine, which the novel Holly was not. Worst of all, Foaly was blue.He is a centaur, not a blue raspberry Popsicle. I did not even finish the whole book.

Pretty Good Graphic Novel
I have never read the other Artemis Fowl novels so this story struck me as new and fresh.I found it really intruiging and different from other fantasy novels I have read.The ending wasn't the most exciting but the book was fun and went quickly.Now I would like to read the other Artemis Fowl books.I am an ESOL teacher so I enjoy reading young adult books that will engage my students in reading English.I think this novel will do that for both boys and girls though boys are more likely the audience for this book.I enjoyed it.

Best illustrated novel
Although this is a retelling on the first Artemis Fowl book, Artemis Fowl. This was such a good read that my son finished it in one sitting he really enjoyed it especially because he had already read the book.The illustrations were great.

Fairy Gold Dust
I imagine that there were a few Artemis fans who groaned inwardly at the prospect of a graphic novel adaptation of Eoin Colfer'simaginative, engaging and hugely successful books. No wonder, as in the wrong hands, fondly imagined scenes can be ruined and the whole magic of the original tainted.

Lucky for them then, this is a really superb retelling of the early adventures of boy genius and criminal mastermind Artemis Fowl. Colfer's witty novel has been made flesh by some very tight, smart editing and well-crafted storytelling by Colfer and co-scripter Andrew Donkin. Remarkably, the care and disciplined attention to pace and page layouts compare favourably even with the industry Gold Standard of Alan Moore and Dave Gibbons' `Watchmen' series, which speaks volumes for the whole team involved.

Of course, if your script is of a high standard, any reasonable art should function pretty well, but the art of Giovanni Rigano is a revelation. I'm unfamiliar with his prior work, but based on this evidence he's a very talented guy and is an inspired choice for this project (and hopefully for future instalments). His very elegant, almost spidery line style makes the Manga-inspired character designs far more textured than the bulk of the work it's derived from. It's a great combination of Asian and European graphic styles and some of the backgrounds are mind-bogglingly detailed.

Icing on this particular cake: the coloring. Paolo Lamanna's sophisticated palette and very careful use of color effects really enhance the artwork and make the whole piece look like a book that should cost twice as much as it does. Hyperion really have to be congratulated for publishing a book of such high standard rather than going for a cheap knock-it-out cash-in.

In fact, forget the kids (who should be so lucky to get this as a present); if you're an adult, treat yourself to this, read it and leave it lying casually on your coffee table for kids to chance upon; they'll be staggered at your cool.
... Read more

Book Description
Includes nearly 2,000 markets that exhibit and/or buy artwork;each listing includes detailed contact information as well as specificguidelines for submission.

Articles and interviews offer valuable business tips and describe the bestpractices for submitting artwork as a professional.

Provides an abundance of resources for aspiring artists--professionalorganizations, grant programs, helpful Web sites, publications of interest,trade magazines, conferences and more.

The 2008 Artist's & Graphic Designer's Market is the best referenceguide for emerging artists who want to establish a successful career infine art, illustration, cartooning or graphic design. Readers will findcomplete, up-to-date contact and submission information for more than 1,900art markets such as greeting card companies, magazine and book publishers,galleries, art fairs, ad agencies and more. Informative interviews withsuccessful artists and art buyers offer advice on how to make contacts andsucceed in the competitive art industry. Readers will also discovervaluable resources for obtaining grants, marketing and promoting theirwork, and networking with fellow artists. ... Read more

Customer Reviews (2)

Artist's & Designer's Market
This book is quickly becoming a source of information that I frequent. It is much easier to quickly find information in a combined source than weeding through thousands of websites and "googled" information to find the contact information that is relevant for my endeavors.

DO NOT BUY THIS BOOK IF YOU HAVE ONE FROM PREVIOUS FOUR YEARS
Every year these rip-off artists (i.e., people who specialize in the business of ripping off other people), publish an "updated" book.The updated books supposedly have been "completely revised" and feature new entries.I am here to tell you that not only are there very few new entries, but many are out of date, no longer pertinent and/or simply give inaccurate information.What is most frustrating is the author's insistence on marking several entries as "new" that have appeared in many previous editions.Perhaps they think if an entry has not appeared since 2002 they can throw it in the 2008 edition and call it new.Some of these places aren't even doing business anymore.Bottom line: I am extremely disappointed with this edition.I also must report that I have found no leads from these books, yet I have been successful finding leads on the Internet and through other forms of research.If you feel you need this book, go to a bookstore and take a pen and notebook with you.Just don't waste your money on buying it! ... Read more

Book Description
A carefully structured self-teaching guide, this completely updated edition of Graphic Design School provides current information on computer-aided design and the use of software applications in all aspects of design, including the creation of successful corporate logos, advertisements, and magazine design solutions. ... Read more

Customer Reviews (5)

This was good 7 years ago
Graphic Design School has some useful tools for beginners, but more than halfof the book is outdated. Graphic Design School has a few sections on design theory, and more than half the book are tutorials in photoshop, illustrator, etc.

The book boasts a bit how today you cannot talk about or teach graphic desing without addressing technology, This is where the book faulters. Technology tchanges so quickly now that this book's many tutorials end up being very obsolete (pre adobe CS). It would have been nice if this came with a CD that could get updates for tutorials, etc. A book like this needs to make a new edition atleast every 2 years to keep up.

New Graphic Design School
Loaded with illustrations, graphics and layouts, this intoduction to graphic design covers basics that will "charge" your creative batteries.

A must!? I don't think so.
Yes the book is visual. Yes it has examples of other student's work. Yes there is helpful information in it.

HOWEVER, having worked in the field for more than 10 years, I find this book simplistic, and frankly the samples of work included are not very good.

Why would I want to emulate design I don't like?

I found the examples to be dated, and I found the book lacking in teaching skills that designers really need to know.

If this is a fair representation of what is being taught in design school, we are in a very sad place.

There are so many other GOOD books out there. Buy one of those.

A Must for Web Designers
I have met many web designers who have never learned the basic skills of graphic design. "Graphic design School" is the best book out there today on learning the techniques and tools for basic graphic design practices. Swann covers the 'Language of Design,' 'Principles and Techniques' and 'Commercial Practice.' Short, concise and beautifully illustrated to relay the importance of knowing this craft for a solid design foundation.

Web colors are not mentioned, nor do you see anything about browser selection nor any debate over screen size. What you do see are the brief introductions to corporate design, logos, editorial design and packaging. All basics to build on for a graphic design career, including web design.

Graphic Design School
This book teaches the basic principles of graphic design as they are currently taught and learned. Graphic Design School is a must for any new designer or design student who is a visual learner, which of course mostdesigners are. There are many examples of student's work. The next bestthing to being in the classroom, because you can compare your progress withother students, and thus determine your viability in what can be a verycompetitive field.

Also and excellent teaching tool for more advanceddesigners, a back-to-basic guide for solving graphic problems andblocks.

Text includes many color photos and illustrations. Easy to followalong and genuinely interesting. ... Read more