Product Description
The hosting of sports events - whether large international events, or smaller niche interest events - has huge and long-lasting impacts on the local environment, economy and industry.

Strategic Sports Event Management: Olympic edition provides students and event managers with an insight into the strategic management of sports events of all scales and nature. The framework offers a planning process that can be used to understand the importance of a strategic approach, and shows how to implement strategies that can achieve successful sports events over the short and long-term.

The text uses new international case studies throughout to offer real-world insight in both larger and smaller events. Plus, in this new Olympic edition, we see the introduction of a Beijing Olympiad case study in each chapter. Through this topical and timely addition to the text, we can understand the lessons to be learned by events mangers of events of all sizes. Written by an experienced author and using first-hand research the text looks at:

* The organisations involved such as the IOC, FIFA and IAAF, and their interactions with charities, the media and promoters.
* The short-term and long-term benefits of the planning process
* Evaluating the event, its impacts and legacies
* Operational strategies including finance, ticketing, transport, venues, IT, communications, equipment and personnel
* The bidding process and what is required for a successful bid

Strategic Sports Event Management: Olympic edition builds on the substantial success of the first edition and is vital reading for students and practitioners alike.


* Provides an established conceptual framework for planning, organizing, managing, and evaluating sports events
* Includes a range of new international case studies, with new first-hand research from the Beijing Olympiad including an Olympic case in each chapter
* Comprehensive coverage, from start to finish, of the event planning process for sports events of all scales, from smaller events to mega-events
... Read more

Product Description
For the casual armchair fan to the fan who dreams of a front row seat at the games, The 100 Sporting Events You MUST See Live, provides invaluable information about tickets and travel as well as the parties and the pageantry for the top games across the sporting landscape. A detailed travel guide from Robert Tuchman, founder and president of the global leader in sports and entertainment promotion, TSE Sports & Entertainment, the book is replete with insider knowledge and expert advice.

We are a list-obsessed people and sports-obsessed to boot, so it's a book that quenches our insatiable appetites for both. From the obvious to the obscure, Tuchman's list of must-see events is as thorough as it is controversial. What events made the top 100 and where did they rank? The book is sure to fire up sports fans everywhere.

But more than a mere list, for each event the reader learns a detailed history of their favorite contests and all the background information to make a successful pilgrimage. Featuring also a list of honorable mentions that just missed the cut and a list of the top sports cities with arguments for what makes each city the perfect sports mecca, The 100 Sporting Events You MUST See Live, is a must for every sports fan's library. ... Read more

Customer Reviews (12)

Interesting Sports Reference
100 Sporting Events You Must See Live is a no-brainer gift for the sports lover in your life.Robert Tuchman's book, subtitled An Insider's Guide To Creating The Sports Experience Of A Lifetime, guides the average person in doing just that.

The book lists 100 different amazing sports events.Everything is here from the Masters and Super Bowl and World Cup to the Kentucky Derby, Westminister Dog Show, Calgary Stampede, Boston Marathon, Monaco Grand Prix, Ironman World Championship, and the most important down here in Tarheel country, the UNC vs. Duke basketball game.

For each event, Tuchman gives valuable information.Categories include where the event is held, when, the significance and history of the event, notable athletes participating and how tickets are obtained.He details travel arrangements, and even provides hotel and restaurants close by the action.

This book is sure to be a favorite with any sports lover.Meticulously researched, it provides help for those interested in going in person to these events, and a pleasant fantasy for those unable to go as they page through the book.This book is recommended for sports lovers of any variety, and would be a welcome gift.

Good fathers day gift
Purchased for my dad who had been to probably about 1/2 the events listed in the book.He seemed to really like it, maybe he'll go to the other half.

A Home Run!
If you're a sports fan or even just a fan of travel (even better if you are both), this book is a must-read.Tuchman takes you from your couch cushion, subway seat or wherever else you may be sitting when you are reading this book and makes you feel like you are sitting in the crowd, observing these events first-hand.I really love the fact that this is a book that I will use as a resource forever, or at least until I see all 100 events in person!I highly suggest that you buy this book, get a pen handy, and start checking off the list.

Great Tool!
In today's world it isn't just about going to the game, it's about the experience.Tuchman's book gives you the insider scoop on what plate you should try and what nearby events are worth checking out.This book can be a handy tool for any sport enthusiast. Definitely worth it!

A great perspective on sports!!
Definitely a fun book to read.I'd put this in my top-10 sports books list for sure.I especially liked the "Best Way to Watch the Action" segments.These write-ups make it seem like you are getting the inside scoop from a buddy who has been going for years. ... Read more

Product Description
The Ultimate Guide to Sport Event Management and Marketing contains information from designing an event to planning an integrated marketing campaign to negotiating contracts and supplier agreements. Whether breaking into the field of sport event management and marketing or an established professional, this is the most comprehensive guide to the hundreds of issues, activities and responsibilities connected with making any sport event a success. Coverage includes: key strategies for managing even logistics; critical planning techniques; a review of negotiations and contracts with sponsors, suppliers, and insurance companies; an integrated approach to marketing that considers every kind of medium; advice for acquiring funding for sport events including a sponsorship outline; tips on how to enter the field. ... Read more

Customer Reviews (1)

This book is a good introductory.
The authors do a good job of letting readers know what they are in storefor when entering this field. However, little attention was paid to smallervenues. But if used as a inside look at what goes into a huge sportingevent this is a pretty good read. ... Read more

Product Description
The Sports Event Management and Marketing Playbook is a step-by-step guide for the real world, offering expert advice on how to properly build sports events into successful and financially viable properties. Authored by a successful professional who's in the trenches every day, this helpful resource offers both first-time planners and seasoned organizers with the expertise and framework for staging top-quality sports events at any level - from the community to the global stage.

Along with practical checklists, tables, figures, and forms, The Sports Event Management and Marketing Playbook features:

• "Sideline Stories" presenting real-life examples of the development, management, and execution of sports events
• "Coach's Clipboard" featuring questions and thought-provoking intellectual exercises that enable readers to apply the lessons of every chapter to hypothetical situations

Product Description
Sport, Recreation and Tourism Event Management provides an essential combination of the theoretical foundations and practical principles of event management. This text focuses specifically on the operational planning component of event management and the role of the event manager as the planner and facilitator.

Devoid of the standard "to do lists" found in other texts in the subject area, Sport, Recreation and Tourism Event Management is a must for students intent on entering the event management field.

* Encourages students to apply theoretical foundations to event management
* Develops a knowledge strategy for event management that will guide students into their
future careers
* Provides a great range of industry applications which support and illustrate the academic theory ... Read more

Product Description
This volume offers a distinctive and timely comparative analysis of the sociological, economic, and political significance of bids for, and the hosting of, sports mega-events throughout the world.

Product Description

The growing complexity and importance of sports and event marketing has pushed scholars and practitioners to apply sophisticated marketing thinking and applications to these topics. This book deals with the professional development in the sense that sports marketing can be viewed as an application of consumer behavior research. Readers will learn about new opportunities in using consumer behavior knowledge effectively in the areas of a) influencing behaviors in society and sports, b) building relationships with consumers through sports and events, and c) providing services to consumers through sport and event sponsorships. This book, by a superb group of authors, includes comprehensive reviews, innovative conceptual pieces, empirical research and rigorous attention to data.

Product Description

From corporate boxes to sprinklers, food outlets to toilets, and first aid to media management... the facility and event managers are accountable for the success of sporting ventures and events.

Managing Sport Facilities and Major Events explains how to get the job done. With detailed international case studies in each chapter, the book offers a systematic guide to the management issues and practical problems that sports managers must address to ensure financial, sporting and ethical success.

Chapters cover feasibility assessment, market research, bidding for an event, branding, risk analysis, contract and project management, corporate structure, quality assurance, budgeting, facility management, staffing, occupational health and safety, and contractual considerations—as well as economic, social, community and environmental issues.

Written by an international team of expert scholars, Managing Sport Facilities and Major Events is an invaluable student text and professional reference.

Product Description
Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation.Through a heightened understanding of consumer behaviour, marketers are able to develop communication strategies to enhance the experience, while identifying key elements of the consumer's decision-making process. This book provides students and industry professionals with the knowledge and skills necessary to meet the current marketing challenges facing professionals working in the sport and event industries.

This comprehensive text covers a wide range of determinants that influence both active recreation and passive spectator participation, and offers the reader:

. A detailed understanding of the personal, psychological and environmental factors that influence sport and event related consumer behaviour
. A basis for the development of marketing actions useful in sport and related business, community and government sectors
. A comprehensive understanding of how individuals associate themselves with sport and event products and services
. A quick and simple segmentation tool to guide discussion of marketing actions and strategies for four stages of involvement with sport and events
. A comprehensive events checklist to help understand marketing actions related to the development, promotion and delivery of a sport event.

Sport and event consumer behaviour is a rapidly growing area of interest and this book is considered a valuable resource for those involved in the sport and events industries from students to marketers to academics.

* The first book to address this vitally important and growth area of sports marketing
* International in flavour and written by a world renowned consumer behaviour expert
* Complete with web-based supplement providing a comprehensive planning checklist for event marketers, a Psychological Continuum Model staging score sheet, extra cases, weblinks and PowerPoint slides. ... Read more

Product Description
The hosting of sports events, be they large international events or smaller niche interest events, has huge and long-lasting impacts on the local environment, economy and industry.

Strategic Sports Event Management: An international approach provides students and event managers in the industry with an insight into the strategic management of sports events of all scales and nature. The framework offers a planning process that can be used to firstly understand the importance of a strategic approach, and secondly how to implement strategies that can achieve successful sports events over the short and long-term.

Using international case studies such as the Sydney olympics 2000, Boardsurfing events in the UK, US and Australia, Manchester Commonwealth Games 2002, Salt Lake City Winter Olympics 2002 and Athen Olympics 2004, this text looks at:

* The organisations involved such as the IOC, FIFA and IAAF, and their interactions with charities, teh media and promoters.
* The planning process; short term and long term benefits, and evaluations.
* Operational strategies including IT, communications, equipments and personnel.

* The importance of long-term as well as short term strategic plans and the impact of hosting sports events.
* Builds a conceptual framework for the planning, organising, managing and evaluating of sports events.
* International cases and examples, of both large and small sports events, from first-hand experience and research. ... Read more

Product Description

The stage is set for the Beijing Olympiad to be the greatest mega-event, sporting or otherwise, in history. Still, the issues taxing many minds include whether the Beijing Games will be successful; whether they will be wrought with and wrecked by troubles; and who they will benefit. What value will the 2008 Games be to the people of China? Will they mainly serve the purposes of the dominant political, economic and cultural groups at and between the local, regional and global levels of modern social life?

The Beijing Olympiad examines these among other questions, providing a range of original insights of interest to an array of scholars, researchers and students from Sports Studies to Sociology, Politics, Economics, International Relations and Legal Studies.

Product Description
This fully revised and expanded second edition is an ideal text for students in sport facility and event management courses as well as an invaluable reference for managers and industry professionals. Written by a team of recognised scholars in the sport management field, the new edition provides readers with both the theoretical foundations and practical applications for understanding the sporting event industry. The authors have organised and presented a wealth of information surrounding sport and entertainment events, their risks, and the facilities in which events take place. The clear and concise style of writing is further supplemented with photographs, industry examples, chapter summaries, and study questions to assist students in gaining an overall understanding of the sporting event industry. ... Read more

Customer Reviews (2)

Noy what I expected.
I ordered this book in preparation for a job opportunity. I found the book to be somewhat dated and frankly simplistic. It wasn't what I expected (based on it"s positive reputation and one of a few of it's kind).

Great Read!
This book was used in my sport facilities class and was a great read.The way the chapters are set-up results in smooth reading and does a great job of relating to today's facility culture. ... Read more

Product Description
Until now, there has never been a book in the entire world ever written about prison sports and recreation. "We Only Played Home Games" is full of wacky, hilarious, bizarre, and even deadly true stories that will rivet the reader to the book.

The stories are about four years the author spent organizing, installing and administrating a very controversial, but highly effective sports and recreation program in Michigan's maximum security prison at Marquette. This prison is considered one of the toughest in the country not only because all of the inmates are hardened, repeat offenders - but because Michigan does not have the death penalty. In states with capital punishment, condemned convicts on death row are not allowed any of the recreation privileges available to the general prison population until they are executed.

The warden realized he had a human carbuncle on his hands with "600 of the worst bastards" in Michigan housed inside the walls. Downstate, the Jackson prison (largest walled prison in the world - 6,000 inmates) was just recovering from a huge riot. All of the ringleaders (plus some of their subordinates) had been sent to Marquette, the Siberia of Michigan! The warden could not find enough work for these dangerous "malcontents" and he could not keep them locked in their cells all day. To allow them to roam around the exercise yard with nothing to do guaranteed a future disaster in a very big way! The "joint" could be torn down, people killed, careers ruined. To circumvent this, the warden decided on a very intensive sports and recreation program to keep this select group of human bombs from exploding. He hired the author, Leonard "Oakie" Brumm to implement it.

During the four years described, the author did what he was paid to do, and then some! Any convict (who behaved himself) was offered the opportunity to participate (either actively - or as a spectator) in practically every sport and game known to the civilized world (including some that were invented in the prison). The effect was astonishing!

Previously, all these convicts had to think about was getting out, one way or another. Now their minds were shifted, consciously or unconsciously, to their next round of miniature golf, their next shuffleboard contest, or worried if rain would stop their upcoming bocci ball game. Could the visiting "outside" softball team hit the "joint’s" star pitcher today, or was the weather going to be OK for the big football game on Sunday? The inmates even got to see the World Championship Detroit Red Wings face off against the Marquette Prison Pirates in the most unusual hockey game ever played.

Now, there were lots of things to think about other than getting out or raising hell! The public and the guards had a hard time accepting this program, but knowledgeable penologists in Michigan gave it credit for "keeping the lid on the joint" during these very delicate times.

This is a fascinating account of life in a totally different world. Readers will come away with their eyes’ opened, and their heads spinning. ... Read more

Customer Reviews (3)

Shame........
Shame Michigan never kept up the program and shame on the author for trivializing the horrors of state prison.

A look inside a prison and the games prisoners play
Recently, Sports Illustrated and ESPN ran features on San Quentin prison and its Giants baseball team. It was noted the San Quentin Giants only played home games.

Leonard "Oakie" Brumm published this book in December 2001. Maybe he should attempt to collect from the above stated venues for stealing his idea and "only home games" line. Those pieces ran well after Oakie Brumm's book.

Leonard "Oakie" Brumm is a respected high school hockey coach in the Milwaukee area. My father-in-law claims to know him. It's possible, as both men come from Michigan's Upper Peninsula--an area where hockey is a major sport and the fanaticism of hockey fans exceeds even the fanaticism found in Minnesota.

But the book is about a job Oakie Brumm had for four years in Marquette, Michigan (a major UP city). The book details Oakie's tenure as Recreation Director for the Marquette State Prison, a maximum security facility. Oakie was hired a year after the Jackson State Prison riot in downstate Michigan. The Warden at Marquette wanted to prevent the same scenario to play out in Marquette. Thus, the hiring of Brumm as recreation director.

You might ask what would incite a sane individual to apply for such a job. The truth is, the job came looking for Brumm. Brumm had coached in Alaska and Wyoming previously, which the warden knew. Brumm had come back to Marquette to work in his family's construction business. And it was while doing road work that the warden would stop and ask Brumm to apply for the job; it was his for the taking.

Brumm was naturally hesitant to take the job. Who in their right mind wants to work inside a maximum security facility? But his wife urged him to take the job. Women love job security and financial security and working for the state in maximum security wasn't bad.

This was indeed a special job. Brumm reported only to the warden. He was told never to tattle on the prisoners to the guards ("screws"). Brumm needed to win the prisoners' trust if he was going to get them to co-operate. As the warden stated, "If the screws can't catch them, we'll get more screws."

The job also was tailor-made for a "self-starter." There was no job description and no agenda and no direction. The warden had never hired a recreation director before and had no idea where Brumm should start.

And certainly politics and bureaucracy come into play. Some activities, such as miniature golf, are viewed as turning the prison into a country club. And the deputy warden warns Oakie, "Just make sure no one kills someone with those clubs." The bureaucratic irony comes when the assistant deputy warden tells Brumm, "Get some more clubs." Seems miniature golf had become so popular that many complained they couldn't get time on the course. It is also ironic that baseball bats were already on the grounds, but bringing golf clubs into the prison was seen as dangerous.

Oakie Brumm writes with candor and honesty and openness. He doesn't sugar coat and he tells what life inside the prison was like, even the details of "prison love." Brumm uses the language of the prison in his book. But don't fear about not knowing the language; Brumm includes a "Glossary of Marquette Prison Terms." Read through the glossary before reading the book for a better understanding while reading the book. One caution I would make is that if you don't wish for your children to know about the harsh realities in life, or in prison life, you may want to monitor their reading of this book or at the very least be willing to discuss and concerns or questions they have while reading this book. Brumm is frank and forthright in his relaying not only the games played inside the prison with rules and regulations and scores kept, but also the games cons played in all areas of prison life. While such frankness may be shocking, it is an untainted portrait of life inside a wall where all games, competitive or not, intramural or inter-institutional, are all "home games." This book is an education in the realities of life in prison and of those serving time in prison.

(Originally published on BookIdeas.com.)

Traditional sports and life in prison
We Only Played Home Games: Wacky, Raunchy, Humorous Stories Of Sports And Other Events In Michigan's Maximum Security Prison by Leonard "Oakie" Brumm is not a book for the faint-hearted. We Only Played Home Games is replete with sometimes disturbing, sometimes darkly humorous, sometimes outrageous anecdotes, about a warden who used team sports to sublimate inmate dissention - or in other words, get the prisoners to focus on something other than escaping or tearing each other apart. We Only Played Home Games is fascinating, informative, unique, and reveals traditional sports and life in prison in a much different light than can be found in typical prison memoirs or traditional penology studies. ... Read more

Product Description

How best to turn yourself from sports fan to professional sports journalist? Quickly moving beyond general guidance about sports writing, Joe Gisondi focuses on the nitty-gritty, with hands-on, practical advice on covering 20 specific sports. From auto racing to wrestling, you’ll find tips on the seemingly straightforward—where to stand on the sideline and how to identify a key player—along with the more specialized—figuring out shot selection in lacrosse and understanding a coxswain’s call for a harder stroke in rowing. Preparing you for just about any game, match, meet, race, regatta or tournament you’re likely to cover, Field Guide to Covering Sports is the ideal go-to resource to have on hand as you master the beat.

Using his Prepare-Watch-Ask-Write approach in each sports chapter, you will learn:

• What to understand before play begins
• What to look out for during competition
• What to ask players and coaches
• What essentials to include in your story

In addition to brief chapters on writing, interviewing and blogging, the Guide features useful “primers”: knowing the APSE ethical guidelines, avoiding clichés, working with Sports Information Directors, covering fantasy sports and broadcasting on the radio. A series of annotated score cards shows how reporters can keep track of stats and details, and assignments at the end of the book get you applying your new-found sports knowledge.

Two additional features round out helpful coverage: 

• Sports Insiders include important tips based on author interviews with athletes, coaches and experienced sports reporters.
• Digital Assist boxes showcase models to emulate when reporting with new media.

No sports reporter’s collection is complete without this unique guide.

Coverage of Twenty Sports, Including:

• Auto Racing
• Baseball
• Basketball
• Bowling
• Cross Country
• Field Hockey
• Football 
• Golf 
• Ice Hockey
• Lacrosse
• Rowing
• Rugby
• Soccer
• Softball
• Swimming
• Tennis 
• Track & Field 
• Triathlons
• Volleyball
• Wrestling

Product Description
There is no football game more exciting than the Super Bowl, the match that pits the best AFC team against the best NFC in a battle for the NFL championship. THrilling last-second victories, curshing defeats, jaw-dropping touchdown catches-and misses!-the Super Bowl has it all. In this action-packed volume, young readers can relive forty years of Super Bowl history. It chronicles the rise of such dynasties as the San Francisco 49ers and the New England Patriots as well as the agony felt by the all-time loser, the Minnesota Vikings and the Buffalo Bills. Photos and quotes from superstar players bring the games to life. And with a complete list of all the Super Bowl results from I to XL, this book has everything a young football fan needs to know. ... Read more

Customer Reviews (1)

A Boy's Book
I am a teacher and a mom and I am always looking for books my 10 year old boy will read. I found that he loved this author so i bought this book.He was reading it as soon as he got it and quoting superbowl facts by the end of the day. (Proof to me of reading comprehension).Great book, great author. ... Read more

Product Description
From the foremost authority, the definitive guide to your career as an event leader!

Today's special events have their roots in the universal, ancient human need to celebrate with ceremony and ritual. Twenty-first-century event leaders acknowledge these roots while moving the event management profession toward the new possibilities presented by our globalizing world. Special Events: The Roots and Wings of Celebration, Fifth Edition provides experienced as well as aspiring event leaders with a comprehensive guide to understanding, planning, funding, promoting, and producing special events. Filled with helpful resources and illustrative examples, this Fifth Edition covers such areas as marketing, sponsorship, human resource management, financial administration, risk management, safety and security, global event leadership models, media use, legal and ethical considerations, technology, career development, and more.

New and revised materials in this edition include:

• New profiles of leaders in the global events industry from Africa to America and from Bulgaria to Birmingham-learn what makes the greats great and their events truly spectacular
• Five Best Practice examples of exemplary events and over a dozen detailed case studies of all types of events
• Broader coverage of production schedules and the soon-to-be new industry standard, the APEX event specification guide
• Revised discussion of law and ethics in special events
• Over 100 new Web resources throughout text
• Descriptions of the leading meetings and events industry professional certification programs and how to earn these designations

Customer Reviews (6)

Events (special events) The Roots & Wings of Celebration
Thank you.
Service was fast and the book in great condition.I am very please with my product.

cheryl's order
This was my first time ever ordering from Amazon and would order from them again.It was very reasonable for my pockets.

packaging
im happy with the book.however, packaging is horrible.the corners of the book were not protected during shipping.the book was packed in a regular yellow bubble envelope.this is NOT what i have expected buying a 'NEW' book in this site.

Great Book, horrible shipping from amazon
This book was delivered in excellent condition as was sent through amazon's warehouse.This was not a private party selling it through amazon.

I was told it would be shipped through USPS and was given a "tracking Number".This number was infact for another 3rd party shipper who then turned it over to the post office for the delivery. It took almost three weeks to deliver this book not 3-5 business days (as promised on their website when i bought it.)

If you buy from amazon.com, get your book from another individual who is using amazon as their store, dont buy it from amazon's warehouse.

adanna
this nook was excellent it was helpful in my course work and i can apply it to everything i do now concerning events planning ... Read more